Rise of the Review Culture

Are you struggling to manage negative feedback online? Gain advice, strategies and industry insights on the burgeoning review culture in our latest research report.

Today's online consumer is vocal and unforgiving - but also much more reliant on social proof, in the form of ratings and reviews, to support their decision making.

Rise of the Review Culture, a new study by Brightpearl and Trustpilot, explores why these factors are contributing to a burgeoning review culture, which is having a growing financial and reputational impact on retailers and brands.

Download our report TODAY to gain:

  • An understanding of the behaviors and characteristics driving the online review culture

  • Detailed insight into the wide-ranging impact of online reviews and ratings on retail businesses, particularly with regards to conversion, retention and spend

  • Knowledge of the factors in the buying journey that most commonly drive consumers to leave one star and five star feedback - including the link between operational failure and poor feedback

  • An understanding of why seamless experiences are vital to obtaining five star feedback that could result in huge opportunities for increased business and wallet capture

  • Real-world case studies of retail brands that are using technology to level-up CX and turn one star ratings into ringing five star endorsements for competitive advantage

Our study provides vital insight into the steps businesses must take to succeed in the growing review economy.

If online reviews and ratings are a factor for your business, then download the report now.

New Call-to-action

Get more content like this direct to your inbox.

About the Author

Justine Jenkins is the Content Marketing Manager at Brightpearl where she can be found writing away about all things retail and wholesale related. Previously to joining the Marketing team, Justine enjoyed helping customers with the Brightpearl system within both the Customer Support and Customer Success teams. After over 7 years with Brightpearl, she has become incredibly passionate about business success for retailers, and spends a large part of her days thinking of ideas for hot topics she thinks you'll love learning from and reading about.