This post is contributed by Sage Pay a partner of ours who provide payment solutions ensuring payments are secure and easy.

An estimated £13 billion is set to be spent online this year in the UK and we want you to make the most of it. We’ve teamed up with Sage Pay to bring you a Cyber Monday Guide and a live webinar to help you get ahead of the competition and make sure you’re converting as many visitors into buyers as possible.

But first, a sneak peek of our top tips:

  1. Cyber Monday: Cyber Monday is the busiest trading day of the year in the UK and this year it falls on the 1st December. Last year we reported the peak time for transactions was  12-1pm, with a second peak again in the evening. Have you got your systems, stock, resources in place for this date? Don’t forget to have a back-up plan if things go wrong!
  2. Measure, Measure, Measure:  There are 4 key places where you'll be losing the most customers so now is the time to consider offering functionality to make the payment process as simple and quick as possible. We will explore these options in our ‘Cyber Monday 2014: How to convert your site visitors to buyers’ webinar and give you some simple and quick win solutions.
  3. Mobile Optimisation: The second transaction peak we see for payments going through our system is from shoppers browsing and buying via mobile devices such as phones or tablets. Make sure you capture the mobile market this season!

Want to make a difference this Christmas? Enter the Sage Pay Christmas competition for a chance to win a £25,000 Business Booster package; including a full PPC campaign, a year's free payment processing and your very own TV advert, all aimed at boosting your sales this Christmas.

Simply download the Cyber Monday Survival Guide now to enter the competition.  For a more indepth discussion and advice on making this Christmas the best ever, don’t forget to register for the ‘Cyber Monday 2014: How to convert your site visitors to buyers’ webinar today!

*Competition open to businesses based in the UK only.

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About the Author

Grainne is the Head of Campaigns at Brightpearl and leads the execution of Brightpearl's global campaign strategy. Having worked in the retail tech space for five years, learning more about how technology can help retailers grow is a huge topic of interest.