Omnichannel Retail Advice

The best place for the latest retail news, stories, tips, and trends.

Mark Hook

Mark Hook is PR Manager for Brightpearl, and can often be found coming up with creative ways to share our story with the wider world. Mark is passionate about the power of brand storytelling and how that can translate into business success. When he's not shopping for the latest fashion trends, he enjoys working with teams at Brightpearl and our many retail customers to drive awareness and connections with their audiences through varied media channels.

Recent Posts

Learnings from the UKFast Roundtable: Key Ecommerce Trends

Written by Mark Hook on 08 November 2017

Our very own Derek O’Carroll, CEO of Brightpearl, joined UKFast and a selection of other specialists at the recent Ecommerce Expo event for a discussion on the key trends in ecommerce and what to expect for 2018.

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Technology Ignorance Will Cost the Average Retailer More Than $300,000 this Holiday Season

Written by Mark Hook on 06 November 2017

With this year’s holiday spending expected to reach $655.8 billion, there’s a great deal ofopportunity for retailers to succeed this festive season. However, many will miss the boat, as they’re tied up trying to manage the increase in footfall and traffic during busy periods.

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