Multichannel Retail Advice

The best place for the latest retail news, stories, tips, and trends.

Danielle Ricketts

Danielle Ricketts is the Copywriter and Social Media Executive at Brightpearl where she spends her time following her passions of writing, retail and social media. She can be found writing away about all things retail or engaging with followers online.
Find me on:

Recent Posts

February: In Review 2017

Written by Danielle Ricketts on 01 March 2017

 

January | 2016 In Review | November

The beginning of March? That can only mean one thing, it’s time to recap on the hottest retail, ecommerce and digital marketing news and advice to hit the internet last month. We’ve done the hard work for you by scrolling through tonnes of articles to find the best of the best. Here’s our pick of the top 5 pieces of content from February...

Continue reading article >

10 Omnichannel Retail Strategies to Connect with Customers [Infographic]

Written by Danielle Ricketts on 20 February 2017

Connecting with customers has never been easier. The digital age offers a vast number of ways to reach and communicate with your audience. With the majority of shoppers experiencing multiple touch-points before buying, it’s important to show your presence across a number of channels and offer a consistent customer journey throughout. This infographic includes the top 10 omnichannel strategies your business should adopt.

Continue reading article >

Understanding The Omnichannel Retail Customer Journey [Infographic]

Written by Danielle Ricketts on 09 February 2017

The way in which consumers buy from retailers is constantly changing and recently, it’s rapidly evolved with an increase in the adoption of omnichannel retail strategies. The customer journey has become less predictable. It’s become more difficult for merchants to offer the consistent and excellent customer experience that consumers expect.

Continue reading article >

7 Reasons Retailers Love Brightpearl [Infographic]

Written by Danielle Ricketts on 07 February 2017

With the most romantic day of the year just around the corner, we asked a handful of customers to share their love for Brightpearl. We wouldn’t be where we are today without our amazing customers. We really value their opinion so we wanted to know what they love the most about Brightpearl.

Continue reading article >

January: In Review 2017

Written by Danielle Ricketts on 31 January 2017

2016 In Review | November | October

January - the month in which retailers have to deal with the craze of January sales and post-holiday returns. As the first month of 2017 comes to an end and you plan for the year ahead, rewind and relax by taking a look at the best retail and ecommerce content to grace our screens in January!

Continue reading article >

Less Risk, More Growth: 3 Technologies to Scale your Business in 2017 [Webinar]

Written by Danielle Ricketts on 24 January 2017

 

Running a retail business isn’t always easy. You come face-to-face with risks on a daily basis with some of the biggest threats including the risk of overselling due to inaccurate inventory, the chance of being the targeted by online fraudsters, and the possibility of struggling to accurately collect sales tax. If you’re focused on growth, it’s important to eliminate these risks so you can put your mind at ease and focus on the success of your retail business.

Continue reading article >

Year In Review: 2016 Independent Retail Trends [Infographic]

Written by Danielle Ricketts on 12 January 2017

2017 is officially here so we’re taking a look back at how our customers performed in 2016. At Brightpearl, we’re fortunate enough to work with over 1,200 independent retailers from various different industries so we’ve analyzed their performance throughout the entire year.

Continue reading article >

The 2017 Retail Calendar: Key dates you need to think about as a retail business in 2017

Written by Danielle Ricketts on 05 January 2017

As the new year kicks into full swing and you plan for the year ahead, knowing key dates and events which will impact your retail business can make your life so much easier. It will give you the time to strategically plan for more sales, more profit and a more successful 2017. To help you plan for a prosperous year ahead, download this free 2017 Retail Calendar.

Continue reading article >

November: In Review 2016

Written by Danielle Ricketts on 01 December 2016

Hello and welcome to November: In Review.

Continue reading article >

Cyber Weekend Statistics and Shopping Trends 2016 [Infographic]

Written by Danielle Ricketts on 30 November 2016

independent-retail-cyber-weekend-shopping-trends.jpg

Congratulations, you survived the crazy cyber weekend and hopefully saw an increase in sales! Now that the weekend is over, let’s take a look at the stats from Thanksgiving, Black Friday, Small Business Saturday (US) and Cyber Monday for 2016. At Brightpearl we’re privileged to work with over 1,200 SMB retailers from various retail industries so we took a look at their performance over the discount shopping days.

Continue reading article >